The quintessential British attitude of ‘keeping calm and carrying on’ is behind an industry stalwart’s impressive quarter one results.
Leads2trade is the UK’s leading provider of double qualified sales leads for companies operating in the home improvement industry – with customers in sectors as diverse as heating and plumbing, glass and glazing and home security.
In its first quarter running from January to April 2018– the business saw a record number of enquiries from consumers looking for leads for products such as aluminium and PVC-u bi-folding doors, traditional PVC-u windows, replacement boilers and security alarms.
Andy Royle, who is co-founder and Director at Leads2trade, explains:
We’re delighted to announce that we’ve experienced an outstanding first quarter when it comes to consumer enquiries and new members – with 30,000 leads being qualified and sent to members across the UK.
On what is driving the growth – Andy says:
Behind the noise of Brexit, the industry is holding up pretty well. Yes, there is consolidation and challenge, but many companies are achieving growth, and this is being driven by a strong appetite from homeowners to invest in their properties with products that add value. Some have written off the UK economy, but hard-working businesses and homeowners seem to drive the economy forward, quietly and resolutely.
The company has also posted strong sales figures for the first quarter of 2018 – achieving a 15% increase in turnover compared to the same period last year – and is on course to achieve a record end of year turnover.
They have also seen a record number of new members join its network.
Andy says that the company’s preparedness to go above and beyond to support installers is also contributing to success.
For example, in response to GDPR, the company invested thousands of pounds making its systems more secure; to ensure all its lead generation methods and processes are GDPR compliant.
Leads2trade generate thousands of leads per month for companies operating in the home improvement market, with the core sectors including windows, doors and conservatories.
These leads are then double qualified by Leads2trade’s in-house call centre and passed onto members of its popular Trusted Local Supplier network, in postcodes of their choice.
They can receive leads instantly via email and SMS and use the company’s appointment booking and hot key transfer service.